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Logo Design: Concept And Research

Before Any designer start thinking on any new logo design project passing thorough the logo research process is Important. Here are the five logo design tips for nailing this crucial first stage of the process of making the #Unique logo design.

  1. Understand Client’s market place:

    Apple cut through the traditional computing sector like a hot knife through butter in the 80s, and has since evolved into one of the world’s most valuable brands, Before you even start working up a logo design concept, ensure you research your target market thoroughly. Your client should be able to provide some information about their competitors to get you started making a creative logo for them.
    Compare all the logos in their competitive set of Competitors. This research may well reveal some entrenched branding conventions in that market sector, and that can sometimes help your process by playing on familiar visual associations.
    But bear in mind that many of the world’s most recognizable logo designs stand out specifically because they eschew trends and think differently. Your Uniqueness speaks it all.

  2. Ask the right questions:

    Strategy is becoming an increasingly important part of the branding process. What this means in practice will often depend on the scale of the project, but it all starts with asking the right questions.

    if you are aware about Very well known Michael Johnson’s recent book Branding: In Five and a Half Steps is dedicated to Johnson banks’ creative process, and covers complex challenges such as formulating brand strategy in far more detail than we could ever hope to hear.

    In it, Johnson mentions asking the following six things of the brand you’re working on as a starting point: Why are we here?, What do we do, and how do we do it?, What makes us different?. Who are we here for?, What do we value the most?, and finally last but not the least, What’s our personality? By following this any designer can reach to the starting point of logo designing process.

  3. Stay flexible during the process:

    Once you’ve prepared a thought of a logo concept, you don’t have to set it in stone. There’s a reason that Johnson banks’ creative process has that extra half step: number 2.5 represents the grey area between concept and design.

    According to Johnson, it can be a two-way street. Some conceptual, strategic ideas that work in theory may fall apart in practice when visualized, conversely, a compelling visual solution that emerges from left-field during the design stage can feed back into stage two and help evolve the strategy retrospectively. By this flexibility you can get creative idea while making any design, don’t just think of them implement them right through the process of making logos.

  4. Respect a brand’s heritage:

    Widely heralded as a trend in 2016, the so-called ’retro branding’ movement was kicked off by North’s much-lauded re brand of Co-op, which reinvigorated its original 1960s mark and won one of CA’s coveted Brand Impact Awards in the process. Nat West and Kodak followed within a few months, but we argued here on CB that we should be wary of the retro design trend. However, where genuine heritage and untapped potential exists in a mark, avoid throwing the baby out with the bath water and consider bringing it to the fore.

    “It’s vital to put your ego to one side and not dismiss designs created by others – and in doing so consider evolution as well as revolution,” argued North co-founder Stephen Gilmore in an essay in Computer Arts issue 259.

  5. Remember: a logo is just one ingredient

    As Brand Impact Awards judges Bruce Duck worth and Mark Bonner discuss in this  video filmed during 2016’s judging day, logo design is just one small part of the modern branding process. As Bonner puts it, the pyramid has inverted: people now engage with a brand through a huge variety of different touch points, and the logo is not always their first point of contact with a brand. Keep this in mind as you develop your logo design: stay versatile and flexible, and consider how the logo interacts with the rest of the brand experience, from packaging to tone of voice.


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How to choose a logo designer

Hello today  we are going to disscuss about this topic hope this will help some of you who are soon going to hire a #Logo_Designer for thier #Logo_Designing

With such a plethora of choice it may be hard to find the right designer for your specific needs. Below is a short guide to help you make the right choice when choosing a #logo_designer. These points could also be useful when hiring a #web_designer, #graphic_designer, or any designer for that matter.

Here in my Blog post i will tell you some main points by which you can recognize a perfect Designer for your project!

Hope this will help you guys!

For now lets be aware of this 10 things for choosing a logo designer:

These are 10 things you should take into account when choosing a logo designer:

  1. Proven Success & Experience
  2. Positive Testimonials
  3. A Thorough Design Process
  4. Awards & Published Work
  5. A Strong Portfolio
  6. Price
  7. Design Affiliations
  8. Great Customer Service
  9. Business Professionalism
  10. Appropriate Questions

For now just be aware of this 10 thing i will let you know more about this in my next Blog posts.

So, These are the main point which you can use to check weather you  are choosing a right designer or not!

Hope you liked it! Keep following guys! 🙂


#logo_design #logo_designing #logo_development #custom_logo_design #character_logo_design #trinity_infotech #fiverrlogo


How to logo design Concept of design?

Concept Of Designing

Logo Designing Or any other type of designs is a very #Creative thing, therefore, if you ask me how to come up with a #Unique design for your Business or Social media publishing Things, it would be very unfair for me or any other designer to tell you what is a good design and what is a bad design!

But for that, there are Some certain elements and principles that we should look for in a design to know whether the design, Concept and layout of the material will be able to carry the message across effectively to the Buyers and your potential market of customers. The main purpose of every Logo design related to advertising or promotion is either to sell something, promote something or brand a company.

Keep the design and layout easy to understand:

The more complex or messy the Concept and design is for your marketing platform, the harder it would be for your customers to find the important stuff. So, don’t overcrowd the design of your marketing materials. First and foremost, it should be kept clean and very simple to understand. Yes, we all want to fit as much information as we can into the design but hey, keep the purpose of the design of the marketing stuff in mind. You want to design a novel or design something that sells.

Perfect choice of colors:

If you have a set of corporate colors (like the colors that you use on your logo, letterhead, envelopes…etc), keep to the same colors in your design. You should present a very #simplistic, #unique, #corporate, #professional, consistent image, not a haphazard one. How can anyone rely on you when you have that kind of image, right? It’s best that you not use too many colors for your design. And another important point about designing marketing materials is this avoid using all the colors of the rainbow in one design! You’re not trying to confuse your customers, you’re trying to make it easy for them to find information, attract them and urge them to buy something from you! I would say using 2 or 3 main colors from your corporate color for the design is good enough.

Appropriate Fonts:

There are tons of free fonts that you can find on the Internet for the Logo design of your Business, but the sad news is that it’s not always possible to use all of them. Keep to one single font for the content in your design, and if you wish to, you can use a different (a bolder and louder font) for the headings and titles in your design.

Incorporate Images in your design:|

Using images in the design of your brochures, flyers, menus, company profiles and for many more is always a good idea. Attracting your customers with useful pictures or diagrams that illustrates your point or including pictures of your products in the design of your Promoting platform is encouraged. Be careful While using stock photos from the web for your stuff. 01) The resolution of such images (those that you can get off the Internet) is never good enough for printing purposes. 02) You’ll get in trouble with the people who actually owns the rights to those images. So, if possible, if you want to use pictures or illustrative images in your design, it’s best to either get the pictures for the design yourself (with your digital camera) or you should just purchase it from the related websites.

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All About 3D Design

Let’s Go Design in 3D

It is true that 3D model is a better approach to design then 2D. This is due to the fact that the design can be rectified and perfected when it can be viewed in multiple perspectives and by simulating assembly of the final product.3D can also help in identifying problems related to DFMA (Design For Manufacturing and Assembly), which is not possible in traditional 2D design approach.

2D drafting methods are not able to relay the quality and quantity of design information because 2D methods will always rely on human interpretation or visualization skills to interact with a 2D design.  This is always difficult for non design staff and almost impossible for computer systems to extract this kind of information, because computers do not have the ability to interpret.

As a result, many human errors can occur with traditional 2D design methods.  In the past problems such as component collisions, incorrect quantities or parts that don’t fit, would happen because a designer who works in only 2D is forced to hold much of the information mentally.

Reducing human error by using the 3D modeling design methods minimizes the need for re-work because the design quality is greatly improved. Using 3D design modeling greatly improves design quality because it is a more complete process than 2D design.  One most important thing about 3d CAD design is that people can have view of the model from all possible dimensions.  It is a highly detailed drawing of what your concept will look like as a finished product.

Whether you’re designing a new innovative product, creating technical manuals, or requesting quotes from suppliers, 3D Mascot design is extremely powerful.  But when a 3D CAD design is transformed into a physical 3D print or job shops’ product prototypes, there is no substitute for the tactile and visual feedback a physical model provides to all participants in the design process.

Mechanical Designers usually share their work space with drafters or other engineering technicians in quiet, well-lighted surroundings separated from production areas.  Working from drawings, sketches, planning sheets, and other engineering and shop data, tool designers must visualize the Design, do the panning, document and verify every step of the way.

Because of reductions in defense spending, jobs for mechanical engineering type work will decrease; however, the employment of mechanical engineers is expected to grow about as fast as the average for all occupations through this year due to the demand for new and more complex industrial machinery and tools resulting from the development of more sophisticated automated production processes.

The use of 3D modeling technology is essential when you want to develop a superior product.  Such a product will not be influenced by human interpretation. Furthermore, it will look like the final model.